One of the easiest ways to promote your business is to add your name, title, contact information, and a tag line to your outgoing e-mail.
Add your phone number, e-mail address, and postal mail address, as desired. Consider adding additional links to your LinkedIn profile, and also consider adding a blog page, Facebook page, Instagram, Twitter, or other social networking tool that matches your business model.
When contact information is added to your signature, correspondents may easily connect with you. Potential customers can connect with you if they’ve seen your e-mail on a listserv or your message was forwarded from a friend. What’s more, a tag line, motto, or additional keywords give e-mail correspondents an easy way to assess if your business fits their current needs. Think of a second “memory hook” to match your business, and add that to your signature box for all outgoing e- mail.
Make sure your contact information is correct and all phone numbers, fax numbers, e-mail addresses, and links function!