You'll learn how to effectively increase your net profits, build a base of loyal fans, and improve your triple bottom line after implementing these tips and tools for your website. "Everyone has a level playing field on the Web," says Flores, a programmer since age 9. She's collected nine years of research as a web consultant into this easy-to-use, practical resource. She focuses on business-building tools and their immediate application on your website to increase your online sales. Sharing is the key to success, and Flores' down-to-earth suggestions give women in business a competitive edge through smart, spirited internet marketing. Learn how to share knowledge, build resources, target clients, increase usability, and measure your results.